CONTENT MARKETING LABS

SEO TERMS

THE ULTIMATE SEO TERMINOLOGIES

Kami melihat begitu banyak entusiasme para pemula dalam mendalami SEO. Tentu, menjadi seorang pemula adalah fase awal yang perlu dilewat sebelum menjadi ahli. Di sini Anda akan membuka jalan pintas ke semua hal yang perlu Anda ketahui seputar istilah SEO.

Tim kami terus menghimpun dan menambahkan istilah-istilah baru yang dikenal di seluruh komunitas SEO dan terminologi Google yang resmi.

Terdiri lebih dari 50 istilah dan definisi terkait SEO (dan akan terus berkembang), ini adalah kamus SEO yang akan sangat berguna bagi pemula maupun level menengah.

Dengan penambahan definisi dan informasi lain terkait SEO setiap harinya, kamus ini akan berkembang lebih luas lagi. Jadi, jika Anda mencari frasa/istilah tertentu, gunakanlah Daftar Isi di bawah ini.

Daftar Isi Kamus SEO

CMLABS SEO TERMS PAGE IS IMPORTANT FOR:

A beginner in SEO

These SEO Terms is relevant even to beginner SEO Specialists. The comprehensive terminologies we provide here will assist you in conducting an enterprise-level analysis as well as decision making.

Marketers

Marketer, or marketing lead, is undoubtedly responsible to understand marketing-related metrics as well marketing channel, and how they can elevate the traffic that converts and produce sales

Business Owners / Enterprise

Business owners are required to comprehend many things, especially marketing-related matters. Since final outcome is vital in marketing, conducting data analysis becomes a must. Because it will be useful to understand our market position and competitor.

SEO Experts

To this day, SEO is a branch of marketing method that has the most complex metrics than any other marketing channel. So that, many of us still need SEO glossary as a great reference to avoid misconception.

Content Writer and Copy Writer

Both content writer and copywriters todays are expected to understand, at least, the basic of SEO marketing. This content then is composed to give a comprehensive understanding of the complexity of SEO.

Urutan Abjad

A

Algorithm Update

One of the sexiest terms in SEO is algorithm update. But is it really relatable to SEO?

B

Bounce Rate

Bounce Rate is a metric that measures the percentage of visitors who "land" on your website and do nothing on the page.

Backlink

In SEO activity backlink is considered as 'gray-area'. But why is it so?

Broken Link

Broken link or dead links are links on web pages that no longer function due to problems.

C

Cache

Cache is not only significant to website, but also important for both user experience and search engine.

CSS

Today, CSS and HTML is always hand-in-hand. Web developers are required to master both of them.

Click

One of the metrics elements called Click is vital for your website. That term often appears in SEO tools as well.

Cost per Click

The term cost per click (CPC) is relevant to SEM. What is exactly CPC and how does it function on a website?

Cookie

Cookie is a small file, containing characters and numbers stored on a user'computer while user is accessing web page on the internet.

Conversion Rate

Conversion Rate is the percentage of the number of visitors who complete the desired goal (making conversion) on a site.

D

Do-follow

When we are in SEO-campaign and try to earn backlink, we have to be familiar with do-follow tag. But how it functions?

Dwell Time

Dwell time is the actual amount of time visitors spend on a site's pages before returning to search results on SERP.

Domain

Domain name (or domain) is the name of the website. It is the name that appears after "@" in the email address, or after "www." at the web address.

E

Exact Match Keyword

Exact match keyword adalah tipe kata kunci yang akan memberikan hasil sesuai permintaan pencarian secara detail dan fokus.

F

Featured Snippet

Featured Snippet adalah cuplikan pada peringkat atas dari mesin pencarian yang berguna menjawab pertanyaan dari pengguna.

G

Google

Google LLC adalah perusahaan teknologi multinasional Amerika yang berspesialisasi dalam layanan dan produk terkait Internet,

H

HTML

HTML is the core task of SEO activity. SEO specialists are strongly responsible to master this markup language

I

Impression

An SEO specialist has to provide methods to boost impression. Therefore, what is actually impression in SEO?

Inbound Link

Inbound link or also known as backlink is a link from external domain that refers to our website.

J

K

Keyword

In SEO, 'keyword' and 'demand' also widely used. But what exactly keyword is and why is it important?

Keyword Density

Online content writers have to wisely consider keyword density in their writings. Why is it so? Understand more here.

L

Long Tail Keyword

Good keyword is not always short. Long tail keyword is also considered as a high-quality keyword that appears in the form of phrase.

Landing page

Landing page is a standalone web page, created specifically for marketing or advertising campaigns.

M

Meta Description

User impression on Google can be earned from meta description and website title tag. Find the tools, tag and its recommended length, here.

N

No-follow

Besides do-follow, in SEO we also have nofollow which is also important. Click it to understand its function and when it should be applied.

Noopener

Noopener or Rail Noopener is an HTML attribute that limits information to the destination website by opening it in a new tab.

O

Organic Search

Organic search is one of the marketing channels with a lowest Cost Per Acquisition (CPA).

P

Permalink

In SEO, we have to be familiar with permalink. This topic is relatable to URL. Here is the definition and how it functions.

Q

Query

Query adalah kemampuan untuk menampilkan data dari database berupa informasi yang pengguna inginkan yang tertulis dalam format tertentu.

R

Robots.txt

Robots.txt is a file that is used by crawlers on your web pages to find out which files are allowed and not allowed to be visited.

Referral Traffic

Referral Traffic adalah kunjungan bukan berasal dari mesin pencarian google, tetapi dari tautan langsung yang berasal dari situs web lain

S

Semantic HTML

Semantic HTML. Although this term is widely used, some people still consider it as a segmented and difficult term.

Site Speed

Site Speed is a website loading time from when users click the link until they can see and interact with the content inside it.

Social Signal

Social signal is a measure of social media activity, such as vote, share, or other engagement.

Snippet

Snippet adalah fitur pada mesin pencarian google yang berfungsi untuk menyaring informasi secara akurat.

SERP

SERP is a place where keywords that user inputs are displayed on. SERP contains related information in response to the specific query by a user.

T

Title tag

Title tag is both significant and intention-grabbing element in SERP. Title tag has to fulfill a certain length.

U

URL

URL merupakan singkatan dari Uniform Resource Locator yang berfungsi sebagai referensi ke resource web.

User Interface (UI)

User Interface (UI) adalah ruang dimana terjadinya interaksi antara computer dengan manusia mengggunakan semua komponen interaktif.

User Experience (UX)

User Experience (UX) adalah proses yang digunakan untuk menciptakan produk yang memberikan pengalaman menarik bagi pengguna.

V

W

WHATWG

In the early 20th Century, a community proposed WHATWG to elevate HTML.

Web Crawler

Web crawler, spiders, or search engine bots are tasked to download and index content from all over the Internet.

WWW
The term 'WWW' refers to several meaning, including: World Wide Web, Waring Wera Wanua, and 'the Web'. But what is exactly WWW?

X

XML Sitemap

XML Sitemap adalah sebuah file yang meyediakan infromasi secara detail yang berada di seluruh halaman website pemilik kepada mesin pencarian yang dapat diakses semua pengguna internet.

Y

YMYL Page

YMYL adalah sebuah halaman website yang menawarkan tentang produk maupun jasa Kesehatan, kebahagiaan, keuangan, dan keselamatan.

Yandex

Yandex adalah mesin pencarian terbesar di internet yang berasal dari Rusia dimana menjadi saingan dari perusahaan Google.

Z

A-Z Terms

About SEO Terms by CMLABS

Pada fase awal, Kamus SEO kami buat untuk konsumsi internal perusahaan. Konten kamus yang kami miliki semakin banyak. Istilah-istilah SEO yang kami buat dalam bahasa Indonesia menjadi syarat untuk setiap new joiner agar dipelajari dengan baik.

Satu dari tim cmlabs mengajukan satu pertanyaan, kenapa konten ini tidak kita buat publik saja? Akan memudahkan proses onboarding employee.

Singkat cerita, akhirnya Mei 2020 kami luncurkan Kamus SEO CMLABS ke publik. Kami tidak memberikan target tertentu untuk halaman yang kami rilis. Haraban besar kami adalah agar konten ini sama-sama diperlajari, dan terus ditingkatkan, khususnya oleh tim Content Marketing Labs.

Kini Kamus SEO CMLABS telah memiliki lebih dari 50 halaman dan akan terus kami tambah kedepannya. Karena konten ini publik, maka audit kini dapat di lakukan oleh siapapun. Definisi satu istilah mungkin tidak tepat dan harus disesuaikan. Maka jangan ragu untuk menghubungi kami via facebook chat atau email hello@cmlabs.co.

Kami harapkan konten ini bermanfaat untuk semua pembaca, khususnya bagi mereka yang ada di level Junior SEO Specialist dan Content Writer. Terima kasih

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