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Intro to cmlabs SEO Terms

Last updated: Jun 08, 2021

Disclaimer: Our team is constantly compiling and adding new terms that are known throughout the SEO community and Google terminology. You may be sent through SEO Terms in cmlabs.co from third parties or links. Such external links are not investigated, or checked for accuracy and reliability by us. We do not assume responsibility for the accuracy or reliability of any information offered by third-party websites.

Initially, our SEO Terms were made for internal company consumption. The dictionary content we have is increasing. SEO terms that we make in Indonesian are a requirement for every new joiner to be studied properly. One of the cmlabs team asked a question, why don't we just make this content public? Will help the employee onboarding process.

Long story short, finally in May 2020, we launched the CMLABS SEO Terms to the public. We don't implement specific targets for the pages we release. Our big hope is that this content is studied and continuously enhanced, especially by the cmlabs team.

We see a lot of enthusiasm for SEO newcomers. Of course, being a newcomer is an initial phase that needs to be passed before becoming an expert. Here you will open a shortcut to everything you need to know about the term SEO.

Consisting of over 50 SEO-related terms and definitions, this is an SEO dictionary that will be very useful for both newcomers and intermediate levels. With the addition of definitions and other information related to SEO every day, this dictionary will increase even more. So, if you are looking for a specific phrase/term then use the cmlabs SEO Terms here.

This dictionary is relevant for those of you who work as SEO specialists at the entry-level. The terms in the SEO Dictionary will help the analysis process to decision making at the enterprise level.

Aside from SEO specialists at the entry-level, this SEO dictionary is also useful for several other worker fields such as marketers, SEO experts, business/company owners, also content and copywriters. As we know, SEO optimization is currently a hot topic discussed as a way to optimize a website. Read more about SEO from cmlabs here.

As marketing, including marketing leads, you are required to understand metrics and how the marketing channels within the company generate visits, conversions, to sales. But of course, before getting it all, you have to understand the terms first.

To this day, SEO is a marketing job that has the most complicated metrics of all channel marketing. So even though we are SEO experts, we still need a dictionary to help remember and avoid mistakes incomprehension.

As a business owner, you must know many things, especially how marketing work. In marketing, results come first. So you must do data analysis at any time to know where your brand and competitors are. Again, to analyze the data, you certainly need to know the terms that will appear before, this is an attempt to avoid mistakes.

Today, content writing and copywriting are required to be able to master at least the basic knowledge of SEO marketing. To make it easier for you to learn SEO as a content/copywriter, this dictionary will help you understand each field more deeply.

We hope this content is helpful for all readers, especially those at the Junior SEO Specialist and Content Writer levels. Thank you!

Buyer Persona

Buyer Persona

A buyer persona is a fictional character that represents your target customer based on the results of market research and customer data that you have. In creating personas, you need to consider consumer demographics, behavior, shopping habits, and buying goals. The more detailed the customer informa

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21 Jun 2022 • 2 min read
Canonical URL

Canonical URL

When it comes to SEO practices, every element on a website matters. A website's canonical URL is one of many important elements that affect the quality of its performance. The SEO optimization process can be made more effective by using Canonical URLs. Hence, Google can assess and see the quality i

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03 Aug 2022 • 4 min read
Cascading Style Sheet (CSS)

Cascading Style Sheet (CSS)

CSS stands for cascading style sheet and is a language used to manage the visual appearance (front-end) of a website. CSS was developed in 1996 by the World Wide Web Consortium (W3C) to set HTML page formatting.CSS allows you to build websites that look good and provide a good user experience. This

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19 Jul 2022 • 4 min read
Click-Through Rate (CTR)

Click-Through Rate (CTR)

Click-Through Rate (CTR) organic is the percentage of how many users click a link on a search engine. Click-Through Rate (CTR) organic are mostly based on the rank position, yet it is also affected by the title tag result, description, URL, and the occurrence of Rich Snippet.CTR Functions1. More Cli

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14 Jun 2022 • 3 min read
Content Management System (CMS)

Content Management System (CMS)

CMS stands for Content Management System, which is a system or application that is used to manage website content.Website content management can be in the form of publishing, editing, or deleting content on a web.CMS FunctionsThe main function of a CMS is to make it easier for users to manage the co

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20 Jul 2022 • 3 min read
Cost Per Click

Cost Per Click

Cost per Click or Pay per Click is the fee paid to the service provider from the number of clicks you get. With CPC, your site will be displayed in the "special" section of the SERP.FunctionPay per click aims to bring traffic briefly. Sites with paid advertisements will appear at the top and bottom

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27 Mar 2021 • 1 min read
Customer Acquisition Cost (CAC)

Customer Acquisition Cost (CAC)

CAC or customer acquisition cost is the cost required to convince potential customers to buy a product or service. More specifically, CAC is the total cost of sales and marketing required to acquire new customers within a certain period of time.The types of costs that you need to include in your CAC

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16 Jun 2022 • 2 min read
Dofollow

Dofollow

Dofollow is a backlink that allows search engines to follow the links. In other words, Dofollow will generate traffic to the linked website. By default, all the backlink are dofollow.The dofollow aims to increase your website traffic. Dofollow will affect the PageRank (Link Juice) of the websites li

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15 Mar 2022 • 1 min read
Domain Authority

Domain Authority

Domain Authority (DA) is a reference for a search engine in providing a ranking on a website or blog.1. Domain Age The longer and more active the activities in a domain, the better and higher the Domain Authority points. Therefore, a Domain Authority is considered to show users’ consistency in ma

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22 Jun 2022 • 3 min read

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