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Organic Search

Last updated: Oct 18, 2022

https://cmlabs.co/en-id/seo-terms/organic-search

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Definition of Organic Search

Organic Search is a method where a user inputs several keyword searches as a link to a website.

The result of this particular method is not random, as the job of a search engine is to choose the most relevant site contents with their corresponding organic keywords.

This method is known as one of Search Engine Optimization (SEO) strategy.

For example, if a user inputs the keywords related to your business, it is highly probable that your site will be on their search result page.

Benefits of Organic Search

Enhances traffic / Website Visibility
Increases Online Marketing Sales
Uplifts Brand Awareness

Ambiguity - The Difference between Organic Search and Paid Search

In search activities on search engines, there are two types of searches, namely organic and paid search. Here are the differences between the two:

Organic Search	Paid Search
Free	Paid
Lasts longer	Depends on the budget
Delivers a high ROI	Bring in impressions
Attract relevant users	Bring in potential buyers

Paid Search allows you to pay for keyword searches; it refers to ads display in the top part of the search engine result page. It also leads its users to offers related to the chosen keywords. This method allows payments or paid ads