Last updated: Sep 28, 2022
Conversion Rate is the percentage of the number of users who finished their intentions (doing conversion) of all users who have watched your ads/website/email/CTA in which they are created to convert the users.
A high conversion rate shows the success of your web marketing and design. It means there are many people who want what you offer, and they can get it on your website.
To calculate the conversion rate of a website, you need the data on the total visitors and the number of conversions that occurred. Consider the following conversion rate formula:
Conversion rate = (total conversions / total visitors) x 100%
Let's say your website had 100,000 visitors last month, then out of those total visitors, there were 5,000 people who bought your products. Based on the above formula, your web conversion rate is 5%.
A low conversion rate shows that your website is having problems, such as:
First, consider your offers. Increase your conversion rate by changing your offers. If your offer is the best, many people, indeed, will visit your site.
Second, optimize your sites for conversions:
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