We use cookies
This site uses cookies from cmlabs to deliver and enhance the quality of its services and to analyze traffic..
SEO SERVICES
Conduct in-depth technical website audits, strategically develop website projections, and increase your website authority.
ASO SERVICES
Elevate Your App’s Presence with Our Expert ASO Services – Boost Visibility and Drive Downloads!
WRITING SERVICES
We offer a variety of writing services to suit different business necessities. Reach broader audiences or lead specific industries? We've got you covered!
SEOlutions
A unified source of truth!
SEO & Digital Maternity Solution
SEO & Digital Maternity Solution: Leverage Cross-Platform Insights to Elevate Your Strategy with Expert Consultation
SEO & Digital Maternity Solution
Data Solution options:
Starting from Rp200 mio
Reinventing how a company get creative treatments
A new way to get your creative needs done. Agile team, efficient cost, and expedient way in a flexible yet scalable subscription plan!
Creative-as-a-Services
CaaS package options:
Based on Subscription
Pioneer in digital marketing software powerhouse
We’re excited to unveil our new range of Tech Solutions designed to drive your digital success. Whether you’re looking to enhance your website’s performance, streamline your tech stack, or unlock deeper insights from your data, we’ve got you covered.
Starting from Rp250 mio
Our Clients
Research and innovation center for digital transformation
Digital marketing combines technical skills and business knowledge at every stage. For marketing teams, improving budget management efficiency is crucial, as time is an invaluable resource that should be used wisely. At Sequence, we are dedicated to empowering you to optimize efficiency and strategic planning, ultimately enhancing the impact of your digital marketing efforts.
Subscription-based (IDR1,800/keyword)
Our Clients
BeyondSEO
References
SEO Tools for Webmasters
SEO Tools for Writers
SEO Tools
FIND THE SUITABLE PARTNERSHIP FOR YOUR COMPANY
Check out which cmlabs partnership program suits your company
WHITE LABEL SEO
for CorporateYour company is granted exclusive partnership rights to provide SEO services to our important clients, and we will provide a dedicated backend team to support your efforts.
AFFILIATE PROGRAM
for BizdevA new affiliate program is being introduced for skilled marketers and individuals with strong networks, offering commissions of up to 7% for generating profits independently.
DIGITAL AGENCY
for Marketing Partnerscmlabs is an essential partner for digital agencies, providing a unique selling proposition in Search Engine Optimization (SEO).
BACKLINK PARTNERSHIP
for Media / BloggerWe have a vast database of bloggers and media outlets across Indonesia, categorized by region and media type, giving our clients an edge in managing their media and SEO activities.
OFFICIAL TRAINING
We provide ongoing professional development and support to SEO professionals to ensure they are equipped to meet market demands.
JOIN AS CONTRIBUTOR
for Content WriterGreat opportunity for SEO Writers around the world. T&C applied!
ACADEMIC PARTNERSHIP
Through partnerships with universities in Indonesia, cmlabs has helped align academic curricula with industry demands.
Partnership
Sector & Industries
Tell us your SEO needs, our marketing team will help you find the best solution
As an alternative, you can schedule a conference call with our team
Schedule a Meeting?Contact
There is no current notification..
Notification
In accordance with the established principles of marketing discourse, I would like to inquire as to your perspective on the impact of SEO marketing strategies in facilitating the expansion of enterprises in relation to your virtual existence.
By continuing, you agree PT CMLABS INDONESIA DIGITAL uses your answers, account & system info to improve services, per our Privacy Policy
Survey
Cart
We use cookies
This site uses cookies from cmlabs to deliver and enhance the quality of its services and to analyze traffic..
Last updated: Oct 13, 2022
An impression is a metric that measures the number of views of a website's content or page. Impressions are earned every time your content is seen or potentially seen by an audience.
Knowing what impressions are very important in digital marketing. The purpose is to find out how well your content reaches your audience. In this case, you can make it your primary metric if your goal is to build brand awareness.
In digital marketing, you will find two metrics that have similarities, namely impressions and reach. Typically, these two metrics are used on social media channels and in paid ads. For ordinary people, the two are difficult to distinguish.
To find out the difference between impressions and reaches, let's understand how these two metrics are calculated. Reach is calculated by adding up the people who viewed the content. While the way to calculate impressions is to add up the content impressions themselves.
That is, if an audience sees a piece of content in the morning and then sees it again in the evening, then the content gets one reach and two impressions.
By knowing the amount of reach, you can measure how many audiences you have reached. Meanwhile, by knowing impressions, you can measure how often your content appears on the audience's screen.
As a digital marketer, knowledge about what impressions are will be very useful in running a campaign. Impressions are not only used to determine the number of content impressions but also to calculate other metrics.
Some other metrics you can calculate using impressions are CTR and CPM. Here is the explanation:
CTR, or click-through rate, is the rate at which your audience sees your content and clicks on a link or button on that content. CTR is used to measure the effectiveness of content in driving an audience to take action, usually related to a purchase.
Impression is an important metric for calculating CTR numbers. How to calculate CTR is to compare the number of impressions with the number of clicks. The formula is:
CTR = (click / impression) x 100%
If your content's impression count is high, but your CTR is low, it means that your content isn't engaging or isn't succeeding in directing your audience to take the action you want. You can use these two metrics for evaluating content.
Another metric you can calculate using impressions is CPM, or cost per mile. Mileage means 1000 impressions. CPM stands for cost per thousand ad impressions, which means the cost of advertising per thousand ad impressions.
CPM is used in paid ads to determine the advertising costs that must be incurred by advertisers. Typically, advertisers use CPM for advertising for brand awareness purposes.
The role of impressions is very important in CPM. The lower the CPM is, the cheaper it will cost you to display ads. To find out the CPM value, you can use the following formula:
CPM = (ad spend / impression) x 1000
Now that you know what impressions are, how they differ from reach, and how they can be used to measure other metrics, it's time to learn how to improve them.
With high numbers of impressions, you can build brand recognition so that the audience is more familiar with your business. Tips for increasing impressions are:
The target audience is something that you must know before implementing any digital marketing strategy. Without knowing your target audience, you will run ads or share content with just about anyone.
Of course, if you do that, the number of impressions you get will not be optimal. To target an audience, you can first create a buyer persona.
You can't expect high impressions just by creating one piece of content. This is because you won't know what content will perform the best and how long it will take to generate high impressions.
By creating content consistently, your website will have more to offer. The more content you have, the more impressions you can get.
In SEO, the position of the website on the search page (SERP) is very important. The higher the position or ranking of the website in the SERP is, the more people will see your website. This will increase the number of impressions.
To improve the position of a website page in the SERP, you can follow the complete guide to developing a website with SEO.
WDYT, you like my article?
Free on all Chromium-based web browsers
Tell us your SEO needs, our marketing team will help you find the best solution
As an alternative, you can schedule a conference call with our team
Schedule a Meeting?There is no current notification..
In accordance with the established principles of marketing discourse, I would like to inquire as to your perspective on the impact of SEO marketing strategies in facilitating the expansion of enterprises in relation to your virtual existence.
By continuing, you agree PT CMLABS INDONESIA DIGITAL uses your answers, account & system info to improve services, per our Privacy Policy
In accordance with the established principles of marketing discourse, I would like to inquire as to your perspective on the impact of SEO marketing strategies in facilitating the expansion of enterprises in relation to your virtual existence.
By continuing, you agree PT CMLABS INDONESIA DIGITAL uses your answers, account & system info to improve services, per our Privacy Policy
Tools for SEO Specialists, Writers & Web Developers
Exclusively for cmlabs Members
Unlimited crawl on SEO Tools
Unlimited crawl on SEO Tools
Full access to SEO guideline and terms
Learn more about SEO at cmlabs resources
cmlabs is strive to help enterprises to step up their SEO activities. We called it end-to-end SEO through the product, tools and services (consist of SEO Consultant, SEO Content Writing, and Media Buying). Aside of that, cmlabs still have SEO tools that is designed for webmaster and writer to fulfill their needs. Here are several free access SEO Tools for you!
cmlabs Jakarta Jl. Pluit Kencana Raya No.63, Pluit, Penjaringan, Jakarta Utara, DKI Jakarta, 14450, Indonesia
(+62) 21-666-04470These strategic alliances allow us to offer our clients a wider range of SEO innovative solutions and exceptional service.
Psst! Hey there, SEO Stats and Tools SEO company! If you've ever planned of conquering the Saudi Arabia market, you've come to the right place!
These strategic alliances allow us to offer our clients a wider range of SEO innovative solutions and exceptional service.
Psst! Hey there, SEO Stats and Tools SEO company! If you've ever planned of conquering the Saudi Arabia market, you've come to the right place!