7 SEO Case Studies: Business Success Stories You Can Learn

When people look for SEO services, they may seek SEO case studies to see how the service provider works and the results. 

This also aligns with how people want the best SEO strategies for their businesses; therefore, looking for the best SEO provider by examining the SEO case studies. 

An SEO case study is a first-hand experience explaining how an SEO company works and what the clients get from the efforts. 

This guideline will reveal the real-world case study of SEO and the strategies that proffer sweet results. 

What Is an SEO Case Study?

An SEO case study is an example of how SEO can boost a site’s performance on search engines. It also illustrates particular SEO techniques and their impact on a website's rankings and traffic with examples from real-world situations.

Then, why must you pay attention to the SEO case study? Case studies are an essential information resource since they offer a rare chance to learn things practically by giving you relatable instances and outcomes.

Every case has challenges and solutions you can learn and implement in your business if you have the same condition. With that, you can have mixed yet comprehensive SEO tactics for your site. 

7 SEO Case Studies 2024

One of the best methods to find out what tactics work is by reviewing SEO case studies. They serve as models for the online environment, outlining the strategies used by highly ranked websites.

Below are 7 SEO Case Studies by cmlabs 2024 you can learn:

1. Siloam Hospitals

Siloam Hospitals is a network of private hospitals in Indonesia to offer top-notch medical care on a global scale. 

Since October 2022, Siloam Hospitals has collaborated with cmlabs to enhance their online presence and credibility. 

Because Siloam Hospitals operates in the health niche, they encountered high competition in which they compete with other health service providers and other authoritative organizations. 

To win the health market, cmlabs strengthened the E-E-A-T assessment and the fundamentals as well as enhanced the article qualities. 

As a result, Siloam Hospitals saw an increase in organic traffic to 1859% and sat on the highest brand position. 

To further see how cmlabs bring Siloam Hospitals to be the market leader, visit the case study here. 

2. Sahabat Pegadaian

As a part of Pegadaian, Sahabat Pegadaian aims to educate and inspire the public about gold, business, finance, and investments. 

Sahabat Pegadaian and cmlabs have been working together since September 2023. Since Sahabat Pegadaian works in the YMYL niche, the competition is higher. In this case, they must compete with other financial institutions. 

To overcome this issue, cmlabs built a strong foundation and E-E-A-T assessment. cmlabs also did some SEO best practices to improve authority. 

Consequently, Sahabat Pegadaian got a 55.81% organic traffic increase and occupied the first brand position, outranking other financial companies. 

Visit the case study to learn more about how cmlabs helped Sahabat Pegadaian become the industry leader.

3. OCBC Bank

OCBC Bank, the fourth-oldest business in Indonesia, has maintained its status as one of the greatest banks in the nation for a long time because of its stable finances. OCBC Bank and cmlabs have been working together since 2020. 

Operating in the financial sector makes OCBC Bank susceptible to seasonal content. In this instance, website performance would be impacted and would fall if there was a declining trend in the financial industry.

To deal with it, a content cluster was established to address financial content that was undergoing a slump.

In consequence, OCBC Bank gained a 14867% organic traffic increase and stayed at the 3rd place of brand position. 

To find out more about how cmlabs assisted OCBC Bank in rising to the top of the industry, view the case study.

4. Enesis Group

In Indonesia, Enesis Group is one of the top brands in the FMCG industry. Ever since its establishment in 1988, the Enesis Group's products have become national favourites among consumers. 

Collaboration between Enesis Group and cmlabs dates back to December 2022. One of the issues Enesis Group encountered was the fierce search competitors since Enesis Group operates in the health sector. Thus, it is difficult for Enesis Group to rank higher in search results. 

cmlabs, to overcome it, include a variety of viewpoints while adhering to user purpose during the keyword research and content creation processes to inform and benefit users.

This resulted in the organic traffic increase to 668% and became the organic market leader among direct competitors. 

View Enesis case study to learn more about how cmlabs helped Enesis Group become a market leader.

5. DepositoBPR by Komunal

DepositoBPR by Komunal is a product under Komunal and managed by PT Komunal Sejahtera Indonesia.

With this product, anyone can allocate their cash to BPR deposits, which are all regulated and overseen by the Financial Services Authority, also known as Otoritas Jasa Keuangan (OJK).

DepositoBPR by Komunal and cmlabs have collaborated since April 2023. Working with cmlabs to overcome on-page and content issues, DepositoBPR by Komunal successfully gained 948% of organic traffic. 

To find out more about how cmlabs assisted DepositoBPR by Komunal in becoming the industry leader, read the case study.

6. AQUA

AQUA is a trailblazer in Indonesia's FMCG sector, offering mineral water products. This business was founded in 1973 and is still regarded as one of the leading names in Indonesia. 

In March 2022, cmlabs and AQUA started working together to provide complete SEO services. AQUA faced a challenge on tracker change which impacted the SEO activities. 

To deal with it, we installed trackers in each component or button class on the AQUA website. Incorporating classes into the tracker can help keep it from being moved or erased whenever a website's design changes.

The SEO strategies we implemented for AQUA resulted epically, gaining a 425% organic traffic increase. AQUA also prosperously leads in search results. 

Read the case study to learn more about how cmlabs helped AQUA establish itself as the market leader.

7. Gnomon Watches

Gnomon Watches is an official watch retailer based in the U.S. for several well-known brands, such as Seiko, Hamilton, Steinhart, Ball Watch Co, and others. 

Since 2021, Gnomon Watches has collaborated with cmlabs to boost organic traffic and obtain ranks for commercial keywords. 

Gnomon Watches encountered challenges, one of them was the watch-brand keywords that could not work optimally. 

cmlabs then did programmatic SEO in the metadata to get a ranking for those keywords. The result was Gnomon Watches gained a performance in articles of 34.4% and brand category of 13%. 

To figure out more about how cmlabs assisted Gnomon Watches in becoming the industry leader, check the case study.
 

Conclusion

Those are the SEO case study examples by cmlabs you can take note of. Depending on your business type and niche, the SEO best practices may vary. 

Learning SEO case studies also can help you understand how some challenges can be overcome by certain SEO tactics. 

Yet, doing SEO strategy by yourself can be challenging, especially if you have to focus on other business objectives. In this case, you can work with SEO Services by cmlabs. Win the market with us now!