How to Write Great Page Titles that SEO-Friendly

Great page titles certainly have better performance than ordinary page titles. Page title SEO is important to maximize because this element helps search engines and readers understand the content of the article better.

Therefore, you must know how to create great and SEO-friendly page titles. In this guide, we've covered how to effectively create titles that can attract more visitors. Read more about it.

What are Page Titles, H1, and Title Tags?

In writing online articles, it takes a title that attracts the attention of the reader or user. Structurally, the title is the head of the content body. This is what makes it an important role in a content creation activity.

In order to attract readers or users, you need to know page title SEO. Online articles need to meet certain requirements in order to get high traffic. For that writing, titles should be adjusted to the SEO guideline and best practices.

Please note that titles usually use Header 1 or H1. In other words, the H1 of the page can be used to define the article's title. This coding style shows the title as the largest and most important part of an article.

The title tag itself refers to the title displayed in the browser tab. Usually, these tags also appear on search result pages or SERPs. In order to increase traffic, you need to create an attractive title tag based on SEO requirements.

The Importance of Page Title SEO

Content can get high traffic if it is considered interesting by the readers. The first impression that users get from the title is able to encourage their desire to read the contents to the fullest

Before knowing page title SEO strategy, you need to know what the importance of article titles in SEO is. In this case, the use of the title tag or the title itself affects the amount of organic traffic on your own website.

Search engine algorithms prioritize SEO-friendly articles in the ranking process. For this reason, the chances of articles with titles that match SEO guidelines getting high rankings on search pages will be even greater.

The application of page title SEO can allow a website to get a high click-through rate. In the long-term benefits, organic traffic will also increase with website performance in the SERP.

Page Title SEO Example

Compared to writing page titles in other media, website page title needs to be adjusted to SEO. In this case, the title should cover the content briefly and make the reader interested in the content.

Before presenting the title of the page, the user will see the title tag in the SERP first. Here is an example of a title tag on a search engine search page.

Title tags are usually short and straightforward. The primary purpose of using these tags is to inform the content of the articles presented to the user. Usually, the title of the article and the title tag are the same. However, you can also add the brand name to the title tag.
 

The most important thing in making the title is to tell what the content is about. The use of simple and clear words can provide clarity to the user. That way, readers will be able to find out whether the article is relevant to the query or not.

How to Create Great Page Titles SEO

In making articles, writing a clear and attention-attracting contributes greatly to bringing in organic traffic. Therefore, you need to know how to make a great page title that is also SEO-friendly.

The title can give a first impression that can attract readers to read the contents of the article further. In general, the title can be said as a gateway that leads users to browse the content that you create on web pages.

As one of the important components of the article, the title must be made as attractive as possible. However, the creation must also be in accordance with the SEO guide so that the article gets a good rating by search engines.

To create SEO-friendly articles, you need to make them comply with SEO best practices. Here are some things you need to do to make page title SEO  and support the quality of the website in the SERP:

Use Relevant Keywords

The use of keywords that match the topic needs to be considered when you are making page titles. Although the use of keywords that are too many is not recommended, it's a good idea to use the main keyword in the title.

In order to improve the performance of website pages in the SERP, you can use the main keyword in the article title. If not possible, keywords variants can also be used in writing the title to meet the needs of users’ search intent.

However, do you know how to find relevant keywords? To get relevant keywords that suit your business needs professionally, you can use SEO services from cmlabs.

Pay Attention to the Title Length

One way to make a great page title is to pay attention to its length. In this case, you should pay attention to the character count of the title you use.

There is a character limitation that allows search engines to trim the title tag in the SERP. The recommended character in SEO is only 50-60 characters. For that, make sure the length does not exceed the SEO requirements by using the Title and Meta Description Checker from cmlabs.

Avoid Repetition

An interesting page title should not repeat words. For that, use one of the keywords that exist for writing article titles. That way, the content of the article can be conveyed clearly without being long-winded.

Repetitive words can be confusing and detract from the aesthetics of writing. Therefore, make a short article title using the main keywords that can attract the attention of readers in a short time.

Do Not Write Company Name on The Front

In writing the title of the article, it is often found that the company name is added to the page title. It should be noted that its placement cannot be done haphazardly.

The company name is usually placed behind the title or title tag. Make sure the keywords are in front of the page title to maximize SEO work. After the title is written, then the company name is placed at the end.

Add Adjectives and Numbers

To attract the reader's attention,  you can add adjectives and numbers in the creation of page titles. In this case, the use of these two elements can have a significant impact on the user.

For example, titles with the words 'best' and 'trusted' will attract more users' attention. On the other hand, the use of numbers in content such as '20 tips' or '10 recommendations' is more likely to encourage readers to read your articles.

In applying page title SEO, you need to use adjectives and numbers that are relevant to the content. In other words, adjust the need for using these two elements to support article performance in the SERP.

Evoke Readers' Emotions

One important factor in page title SEO  is paying attention to the reader's emotions. Of course, the title must have its own charm for readers and can invite them to read the article as a whole.

To apply this method, you can use words that are convincing and encourage curiosity from the readers themselves. Use superlative and persuasive words to make the reader explore the article further.

Provide Accurate Information

The title of the article must clearly reflect the content. Therefore, you need to provide the information as accurately as possible so as not to deceive the reader. In other words, present the article with the information displayed by the title.

For articles that fall into the YMYL category, you can include citations and references. This can make it easier for users to cross-check directly and make the information presented more reliable.

Titles that contain clickbait elements tend to give websites a high bounce rate. This is because the content of the article does not match the title displayed in the SERP. For this reason, accurate and in accordance with the title information needs to be considered in this regard.

Get Help From The Expert

To have SEO-friendly page titles and articles, you can use the services or consulting assistance of an expert. That way, the quality of the article can be reviewed professionally and ensured to get the best results in the SERP.

Making high-quality online articles certainly cannot be done haphazardly. Therefore, you can use cmlabs SEO Content Writing Service and get high-quality content that can provide the best performance for your website.

That is a complete discussion about how to make a great page title that is SEO-friendly. Informative titles can encourage users to read the contents of the article as a whole. As user interest increases, website performance will also improve in the SERP.