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Last updated: Jun 05, 2024
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Websites have become one of the crucial aspects needed in everyday life, from personal websites, portfolios, and even websites for businesses.
As technology continues to evolve, many businesses are starting to go digital, allowing for device and web-based transactions. That's why a website for your business can be a huge boost to your sales.
With a business website, you can easily introduce your business to potential customers and build a positive image. However, to draw more customers, you need to know how to create a business website.
This guide will explain in detail how to create a free business website.
There are several steps to customize business websites according to your needs. See the following steps on how to make your own website for free.
The first step in how to make business websites is to create the designs and templates.
There are several things to consider when designing a website, such as brand identity, responsiveness to other devices, user experience, integration with third-party applications, and so on.
You need to make sure that your website design is SEO-friendly to make it more professional and rank higher in search engines.
Then, don’t forget to create a template of that specific design so you don't have to repeat the website design process if there are changes. There are various website design applications you can use, such as Figma, Wix, Sketch, and others.
The next step in how to make business websites is to choose a unique and attractive domain name that is easy for customers to remember.
Aside from being attractive and memorable, the domain name must be easily accessible by customers.
Then you can choose a domain such as .com, .co.id, or others according to your business needs and preferences.
The upcoming step is to choose web hosting according to your needs. Web hosting is a storage space for website and online business data that can be accessed and managed in such a way.
Depending on the features they offer, there are a variety of hosting options, from free to paid services. Consider the features offered to ensure that your website functions properly.
Generally, there are three types of hosting that you can choose:
Then, you need to choose a website platform that suits your needs and is easy to administer. One of the platforms you can choose is WordPress. This content management system (CMS) is easy to manage and has plugins ready to install.
Using WordPress for your website is also a free way to create a business website, although you can choose a paid service to get more features.
WordPress will also help you manage your website's blog content effectively so that the website can grow effectively. High-quality and SEO-friendly content can help increase the brand awareness of your business, so it needs to be managed properly.
Afterwards, you need to install a website theme. If you are using WordPress, themes can be accessed through the Appearance > Themes menu.
After entering the menu, you can click Add New and select an available theme. To install the selected theme, you can click Install and Activate.
Besides a website theme, you also need to install a plugin. There are several plugins you can install on WordPress to support your business, such as
Creating a product catalog is the next step you need to do in making a business website. A product catalog is used to describe and overview the offered products or services.
You can create a catalog from the WooCommerce plugin installed in the CMS by clicking on the Products menu and then on Add New. Next, you can fill in the product information, such as name, description, photos, and so on.
Now, add the contact information. Contact information is important for a business website because that's where customers can communicate and transact with your business.
You can create a contact page and fill in some information like phone number, email, social media, and so on.
If you are using WordPress and have Contact Form 7 installed, you can access it from the Contact menu and select Add New. Then set up the form and click Save.
You will then see a shortcode that you can copy and paste into a new page that you can access from the Pages menu.
In addition to adding contact information to the website page, be sure to add it to Google Maps if you have a brick-and-mortar location.
Creating an About Us page is another step on how to make business websites. Same with the contact page, the About Us page is also highly important for the continuity of your business website.
You can add information related to the company's vision and mission, background, working team, and others.
Next, don’t forget a navigation menu as it is important to help customers access the information more easily.
To add a navigation menu, go to the Appearance menu in your WordPress dashboard and click Menu. You can select the pages you want to add to the menu and set the order. Then click Add to Menu.
The last step in how to make business websites is to implement an effective search engine optimization (SEO) strategy to improve the website ranking. When your website appears on the first page of search results, customers can easily access it.
You can do this by conducting keyword research to find out what words or phrases people use when they search for something on search engines.
Later on, you can use these keywords to create blog posts that match your business niche and search intent.
Next, perform on-page website optimization by including keywords in the title, meta description, and others.
Conclusion
That is all about how to make business websites. There are a lot of other SEO strategies you need to do to optimize your website and increase your revenue.
However, doing this on your own can be challenging, especially when taking care of your business is your top priority.
That's why you can rely on SEO Services by cmlabs. With our multidisciplinary team, cmlabs can help you optimize content and websites to increase online visibility in search engines.
Schedule a meeting with our marketing team now and discuss your business needs with us!
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In accordance with the established principles of marketing discourse, I would like to inquire as to your perspective on the impact of SEO marketing strategies in facilitating the expansion of enterprises in relation to your virtual existence.