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Last updated: Jun 02, 2022
The meta description is an HTML tag section that contains a brief description that appears on the SERP. It includes keywords and persuasive touches.
A meta description should not be too short or too long. It does not have a limit, but if it is too long, then Google will cut the meta description, and the display will be "..." at the end of the description sentence. It is better if the description appears intact.
The recommended Meta description length is around 400 - 750 pixels. With these measurements, the meta description can appear intact on the mobile version and desktop version.
You can find the meta description tag in the home section. However, if you use WordPress, you have many plugins that can help you get things done.
Here is an example of the Meta Description Tag in the source code
<meta name="description" content="Meta description is a tag that contains a brief
description of the article or site uploaded to Google.">
* The meta description above has a length of 555 px.
There are several tools available to help you set the length of the meta description:
You need to create a meta description that follows SEO rules to get optimal results in organic search. Here are some ways to create a meta description according to SEO rules:
Make sure that your meta description contains keywords that users can potentially search for. So, your content will show up as relevant search results. Embed keywords naturally and avoid keyword stuffing so as not to be considered spam by search engines.
Do not let your meta description be displayed in a half or cut. This can reduce the users' interest to visit your site. Use the tools above to check the length of your meta description. Make sure the length is no more than 155 - 160 characters or about 400 - 750 pixels.
Create a meta description that is relevant to the content. That way, users will spend more time on your page. If they find it useful, they will be happy to share your content.
Mentioning the full contents of the page clearly in the meta description is not the right SEO strategy. The purpose of the meta description is to attract potential visitors to click on your content. Therefore, we recommend that you only include a brief snippet of the content. Adding a call-to-action can also increase the click-through rate.
Examples of call-to-action that can be used are, “read more”, “find the answer here”, and “check here”. These phrases can attract users to read and explore your content.
You can include locational keywords in the meta description. Attaching the name of a specific region can make your content reach audiences in that region. That way, you can get visitors who have the potential to become your next customers.
Let's say you live in Malang City and are in need of content writing services. Then you search for content writing services in search engines. Of course, a meta description containing keywords such as "Malang content writing services" will attract you more.
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In accordance with the established principles of marketing discourse, I would like to inquire as to your perspective on the impact of SEO marketing strategies in facilitating the expansion of enterprises in relation to your virtual existence.
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Learn more about SEO at cmlabs resources
cmlabs is strive to help enterprises to step up their SEO activities. We called it end-to-end SEO through the product, tools and services (consist of SEO Consultant, SEO Content Writing, and Media Buying). Aside of that, cmlabs still have SEO tools that is designed for webmaster and writer to fulfill their needs. Here are several free access SEO Tools for you!
cmlabs Jakarta Jl. Pluit Kencana Raya No.63, Pluit, Penjaringan, Jakarta Utara, DKI Jakarta, 14450, Indonesia
(+62) 21-666-04470These strategic alliances allow us to offer our clients a wider range of SEO innovative solutions and exceptional service.
Psst! Hey there, SEO Stats and Tools SEO company! If you've ever planned of conquering the United States market, you've come to the right place!
These strategic alliances allow us to offer our clients a wider range of SEO innovative solutions and exceptional service.
Psst! Hey there, SEO Stats and Tools SEO company! If you've ever planned of conquering the United States market, you've come to the right place!