Risca Fadillah

Hello! I am

Risca Fadillah


Area of Expertise

Specializes in end-to-end content management for websites (developments/revamps) by managing research, copy development, and editorial quality across multiple projects. Crafts user-centric copy that communicates complex information for landing pages, service pages, and corporate websites while supporting business, branding, and SEO objectives. Collaborates closely with the writer team to maintain editorial standards, content production, and deliverables.


You can catch me on

My Core Principles

People don't convert because you write 1000 words. They'll convert when you know them better. For me, great copy is never written by accident.

My Daily Mission

UX Copy Mapping & ArchitectureBrand & Competitor ResearchUX Copywriting & EditorialContent OptimizationBrief/OL CreationSEO Content EditingSERP AnalysisClient Communication

Bonus info that nobody asked for :)

☕️Fuel of Choice

Choco banana smoothie (no...

🍜Comfort Food

Orange chicken & anything soupy!

🎤Karaoke Go-To

Olivia Dean - I've Seen It

🏖️Travel Bucket List

Shebara Island, Saudi Arabia