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Search Engine

Defining the Quantity Limit of Keywords with John Mueller

news headline image
Keyword stuffing is a practice that writers should avoid as it can harm content performance. Then, how many keywords are categorized as keyword stuffing? This is John Mueller's perspective.

John Mueller answers the question of how many keywords are categorized as keyword stuffing. In this regard, he responds that mentioning a keyword 10-20 times on a single page is not considered keyword stuffing. So, how does he define keyword stuffing? Here's his opinion.

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Key Takeaways
  • John Mueller answers questions about how many keyword mentions are considered keyword stuffing.

  • Having 10-20 keywords on a page is not considered keyword stuffing.

  • Website owners should be cautious if they mention keywords 300-500 times on a single page.

  • As long as the page can still provide useful information to users, it cannot be categorized as keyword stuffing.


John Mueller from the Google team has shared his insights on the practice of keyword stuffing and the threshold at which it becomes a concern for search engine rankings. Responding to a common question from SEO enthusiasts on Twitter, Mueller provides an understanding of how many keyword mentions are considered keyword stuffing on a web page.

 

Twitter Discussion

The discussion began when someone asked, "Can you have your product brand name on a product page so many times (10-20x) it's considered keyword stuffing?"

 

Image 1: Twitter forum discussion on Keyword Stuffing.

 

John then responded that although having a keyword appear on a page ten or twenty times is not an issue, website owners should be concerned when the frequency increases to three hundred to five hundred times or more.

Before this, keyword stuffing was a practice that involved excessive repetition of keywords with the goal of boosting search engine rankings.

This practice was once believed to improve search engine rankings but has long been proven to be detrimental due to its negative impact on user experience and overall content quality.

"It's just that when I run across pages where I worry about keyword stuffing, it's usually on the order of 3-500+ mentions on a page. I wouldn't worry about 10-20 mentions on a page just for SEO, but I would check if users think it's ok," commented Mueller on Twitter.

 

Conclusion About Keyword Stuffing

Keyword stuffing not only disrupts the user experience by making content appear unnatural and hard to read but also triggers Google's algorithms to flag such pages as low-quality or spam.

In this context, it is essential to understand that merely having keywords mentioned a few times on a page does not necessarily indicate keyword stuffing.

If a page is not filled with keywords in significant quantities and still provides room for other useful information, the risk of keyword stuffing will be much lower.


Source Article

As a dedicated news provider, we are committed to accuracy and reliability. We go the extra mile by attaching credible sources to support the data and information we present.

  1. Twitter Discussion: https://twitter.com/JohnMu/status/1686649175646027776 

Disclaimer: All news published by cmlabs has undergone a strict verification and data processing process based on the cmlabs News Publication Guidelines. However, the data or core news we write may undergo changes, reductions, or additions. Consequently, cmlabs assumes no liability for any losses or damages that may arise from the use of this information. We encourage readers to conduct additional verification before making decisions based on the information written on this page.

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Tati Khumairoh

Tati Khumairoh

An experienced content writer who is eager in creating engaging and impactful written pieces across various industries. Using SEO approach to deliver high-quality content that captivates readers.

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