John Mueller: AI-Generated Image vs. Stock Photo
John Mueller shared his opinion on the use of AI images and stock photos through a LinkedIn Shower Thought. He also shared what type of images should be used to support SEO. Here are the details.
Published at Jan 10, 2024 08:01
Key Takeaways
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John Mueller shares his view on the use of AI-generated images and stock photos in content.
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Mueller suggests using original or stock photos in specific contexts such as product pages, recipes, and other content requiring authentic images.
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He also responds to other users' comments on his post.
AI-generated Images vs. Stock Photos
John Mueller, the Google Search Relations team, recently shared his views on the use of images generated by artificial intelligence (AI) and stock photos. His opinion was shared on the LinkedIn platform.
In his perspective, Mueller writes that the use of AI images is entirely acceptable if the goal is to enhance the content's aesthetics. AI images can also be used to enhance understanding, add artistic value, and even improve readability.
However, he emphasizes the importance of attaching original images for specific types of content such as tutorials, product pages, recipes, and other content that requires authentic images.
Mueller highlights that although AI images can provide attractive aesthetic value, the use of original images is still considered crucial for content requiring an authentic representation.
SEO Perspective
John Mueller also shares his SEO perspective on the use of AI images. From an SEO standpoint, the use of original images is more crucial to support relevant content.
For example, for the query "small red suitcase," users clearly prefer original product images compared to those generated by AI.
Therefore, it is advisable to consider carefully whether to use AI-generated images in content. If the image's function is to support readers' understanding and knowledge, then stock photos might be better from an SEO standpoint.
User Responses
John Mueller's opinion sparks a discussion about the use of AI tools like DALL-E and other AI-generated images. In the comment section, there are various user responses that can expand on Mueller's opinion. Here are some examples:
Use of AI-generated images in recipe content:
John Mueller assumes recipe content with AI images as low-effort content and spam. This is because recipe content requires original images to visualize the results of the recipe.
Use of AI images in products:
One user expresses that AI-generated images can be used on product pages as long as the web owner can ensure that the AI produces relevant images.
However, John Mueller rebuts this opinion, stating that such pages are considered low-cost-imported products that do not benefit users.
These are some differing opinions taken from John Mueller's post shared on LinkedIn.
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LinkedIn John Mueller: https://www.linkedin.com/posts/johnmu_showerthought-ai-midjourney-activity-7146025394947764224-9psK/
Tati Khumairoh
An experienced content writer who is eager in creating engaging and impactful written pieces across various industries. Using SEO approach to deliver high-quality content that captivates readers.
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