Google Programs to Support Indonesian Local News Outlets
As a digital platform company, Google has greatly assisted local media in revitalizing their businesses. Google is determined to create programs aimed at helping news media, such as GNI, Google for Indonesia, and others. Here is a list of Google programs.
Published at Aug 30, 2023 08:08
Last updated at Aug 30, 2023 08:08 by Rifqi Ardhian
Key Takeaways
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Google has many programs and products that can help advance the local media industry in Indonesia.
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Some of these include Google News Showcase, Google News Initiative, and Google for Indonesia.
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Google also serves as a significant source of traffic for digital media, greatly impacting their business ecosystem.
Google has played a crucial role in supporting the local news ecosystem in Indonesia through a series of strategic steps designed to enhance the quality and sustainability of news media.
However, these efforts could potentially be jeopardized if Google is forced to withdraw from Indonesia in response to the debated implementation of the Quality Journalism Presidential Regulation (Perpres Jurnalisme Berkualitas).
In a digital era where information accessibility is of utmost importance, Google remains committed to facilitating open access to quality journalism and diverse news. With a mission to provide choices and expand public exposure to leading journalism, Google's products are designed to offer users various news options, ranging from global stories to local community news.
So, what efforts has Google made in this regard? Let's explore the details below.
Google Products to Support News Media
For over two decades, Google has partnered with the news industry, contributing billions of dollars to support quality journalism in the digital age. As one of the largest financial supporters of journalism worldwide, Google engages by providing its services and direct funding to news organizations. Here are a few of them.
1. Google News Initiative
Launched in 2018, the Google News Initiative (GNI) is a global program designed to assist local media in developing digital skills and increasing ad revenue. This program offers various resources such as training, tools, and funding to help local media thrive and grow in the digital era.
GNI has collaborated with over 7,000 local media outlets worldwide, including Indonesia, providing these resources to enhance news quality, digital capabilities, and news coverage. GNI has also assisted local media in developing new business models that generate revenue through ads and subscriptions.
GNI's efforts have been well-received by journalists and local media publishers such as Akurat, Nusa Daily, and Radar Cirebon. They hope that GNI's support will help them survive and flourish in the digital age.
2. Google News Showcase
In a previous article, we discussed Google News Showcase, which offers unique benefits to both readers and news publishers. Google News Showcase is a feature within Google News where users can easily find high-quality news articles.
Many users prefer using Google News over other news channels cluttered with disruptive ads. In Google News, ads are neatly displayed without interrupting the user reading experience.
Google also pays participating news publishers for curation and grants users access to selected paid articles in Google News Showcase. As of June 2023, over 2,300 global publishers have joined News Showcase, launched in 22 countries.
3. Google for Indonesia
Launched in 2018, Google for Indonesia is a program aimed at helping Indonesia become a more digital and prosperous nation. This program offers various initiatives, including digital skills training, digital infrastructure development, and investment in the digital economy.
Google's efforts for Indonesia have been well-received by the government and Indonesian society. They hope that Google's support will help Indonesia become a more digital and prosperous nation, as stated by the Coordinating Minister for Maritime Affairs and Investment, Luhut Binsar Pandjaitan, at the Google for Indonesia 2022 event.
Impact of Google's Efforts on Indonesian Media
Google's efforts in supporting Indonesian media, especially news media, have had a significant positive impact. One major aspect of this support is the increased traffic generated by Google for news media.
With increased readership, news media also have greater opportunities to earn revenue through ads and other monetization models. Additionally, with significant traffic, Google-supported news media can strengthen their legitimacy and reputation as credible and quality news sources.
What Happens If Google Withdraws from Indonesia Due to the Quality Journalism Presidential Regulation?
Although Google's efforts to support news media in Indonesia have yielded significant positive impacts, there are potential threats that could affect this condition. With ongoing debates about the Presidential Regulation on Quality Journalism, there is a possibility that Google might withdraw from Indonesia.
The consequences of such a move could be highly detrimental, especially for news media that have relied on Google-generated traffic. A drastic drop in organic traffic could negatively impact ad revenue, monetization, and threaten the operational continuity of media outlets.
Moreover, the domino effect of Google's withdrawal could impact the news ecosystem as a whole, potentially leading to a loss of diversity and quality in accessible news for the public.
Therefore, the sustainability of Google's support for news media in Indonesia plays a crucial role in maintaining the stability and growth of the news industry. The steps taken by the government and stakeholders regarding the Quality Journalism Regulation need to be carefully considered to avoid negative impacts on the media and the public.
We hope that a balanced agreement, considering the interests of all parties including media, readers, and technology, will preserve the dynamics and quality of Indonesia's news ecosystem.
Article Source
As a dedicated news provider, we are committed to accuracy and reliability. We go the extra mile by attaching credible sources to support the data and information we present.
- Google Blog : "How Google supports journalism and the news industry" https://blog.google/supportingnews/#overview
- Google News Showcase: https://news.google.com/news-showcase/#hero
- Google News Initiative: https://www.youtube.com/watch?app=desktop&v=cyvaIl9BxGE&feature=youtu.be
- Google for Indonesia 2022: https://www.youtube.com/watch?v=MTiVzk3SpTQ
Tati Khumairoh
An experienced content writer who is eager in creating engaging and impactful written pieces across various industries. Using SEO approach to deliver high-quality content that captivates readers.
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